@ Taco Tuesda Oct 24 Firsrt tabling
Problem
Promoting both the podcast and aquaculture certificate program leads visitors to confusing. Making look attractive our table to ather visitors. The way to deliver the information.e to write an introduction that is short, sweet, and to the point.
Solution
To gather visitors, it helps to collaborate with the event that already has a benefit for students. To clarify what the table for, make poster/flyer, brochure, and some other printing documents
Insights
Promoting two things at the same time is difficult and leads people to confusing. It requires at least one related something that mentions about it on each topic.
Design Print Materials
• Strategy
To begin with, clarify the purpose to make it. For the poster, let people know what it is about. For the brochure, inform the more detail information.
• Organize
To prepare for making posters, I organized the information and their preference from stakeholder interview.
• Facilitate
Reviews are important to determine how it works and information is clear.
• Design
Especially for posters, it is important to grab attentions. Carefully put relative graphics in it.
Netnography
Reserch Insignts
• Why the blue economy is important to us
• Knowledge of possible career path
Opportunity
• Utilize the information when we interact with visitors
• Leverage the information when making print materials
Concept Development
Focus on visual approach
• Grab attention and provoke their curiosity
• Lead more people to the events
• Promote event
Promote
• Easy to understand
• Design possibility of consis tency with di erent series
• Promote podcast
Deliver
• Tell the information
• Contribute to further information
Poster at first event
Poster at second event
Poster for promoting the podcast
